A new era beckons for Aprilia. Resting on an all-new technical basis and defined by the brand-new 100-bhp 660cc parallel-twin engine, a new generation of lightweight yet high-performance bikes is born, featuring sophisticated design and cutting-edge technology. This marks a re-emergence of mid-displacement engine sizes, allowing you to rediscover the pleasure and joy of everyday riding.


The Aprilia RS 660 is the first of a brand-new range of motorcycles in response to the demand from new generations for fun, easy and satisfying bikes, just as apt for thrilling road riding as they are for occasional outings on the race track.

The RS 660 raises the concept of sportiness to a new level, focusing on an excellent power-to-weight ratio that is likely to really excite but that is also easy to handle, making it an accessible ride for anyone. A unique bike stylistically, from the ground up, maintaining the Aprilia values of state-of-the-art technology and style that you see even in its colours.

The first manufacturer to break the black and red monopoly with its spectacular coloration in the 1990s, Aprilia now returns to its role as stylistic ground-breaker, debuting the RS 660’s new Acid Gold – a colour yet to be seen in the motorcycle world – adding a new perspective to the most up-to-the-minute sportiness and setting a new benchmark for high-performance motorcycle sports styling.

In a couple of hours’ time, we will unveil to you the Aprilia RS660 pricing! Stay tune!

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