Gear up, Malaysian riders! The Malaysia motorcycling scene is set for a major shake-up as MForce Bike Holdings Sdn Bhd, in a powerful strategic move, has officially launched a stunning line-up of six new models under both the Keeway and Morbidelli brand in Taizhou, China. This massive launch signals a bold commitment to offering Malaysian riders an unprecedented choice in style, performance, and, most importantly, value across multiple segments.
The new arrivals cover a diverse range of riding preferences, from sleek modern sport scooter, rugged Adventure and to practical urban commuters. This expansion ensures that whether you’re a new rider, a daily commuter, or a seasoned enthusiast, there’s a new machine with your name on it.
Keeway and Morbidelli, have officially launched six new models at a grand event in Taizhou, China, all destined for Malaysian shores.
Let’s dive into the six new stars of the Malaysian two-wheeler market
Morbidelli: Italian Heritage, Aggressive Performance
Elevating the game is Morbidelli, a brand with racing in its DNA. The four new models bring Italian-inspired design and a sharper, more performance-oriented edge to the Malaysian market.
Morbidelli T250X
Price: RM9,888
Positioned as an aggressive entry-level naked bike, the T250X offers a sharp, street-fighter look. It’s the perfect step up for riders wanting more power and attitude than a typical 150cc-200cc bike, without breaking the bank.
Morbidelli F252
Price: RM14,888
A neo-retro naked bike that combines classic proportions with modern aggression. The F252 is for the rider who appreciates timeless design but demands contemporary performance and features from their 252cc machine.
Morbidelli T252X
Price: RM16,888
Taking the naked bike concept further, the T252X is a more focused and premium version of the T250X. Expect sharper components, enhanced performance, and more advanced features, making it a serious contender in the middle-weight naked bike arena.
Morbidelli T502X
Price: RM28,888
The flagship of the launch! The T502X is a full-sized, powerful naked bike powered by a 500cc-class parallel-twin engine. It’s designed to compete head-on with other established players in the segment, offering Malaysian riders a compelling new option with serious power and premium styling.
A Strategic Power Move for the Malaysian Market
This simultaneous launch of six models is a clear statement of intent from Keeway and Morbidelli. By covering multiple segments—from the affordable RM7,988 BX200i to the premium RM28,888 T502X—they are positioning themselves as a one-stop-shop for a huge range of Malaysian motorcyclists.
The event in Taizhou, the heart of one of China’s major motorcycle manufacturing hubs, also highlights the production capability and global ambition behind these brands, ensuring that Malaysian riders receive products built to international standards.
What This Means for You:
With this expanded lineup, competition in the Malaysian two-wheeler market is heating up. This ultimately benefits you, the consumer, with more choices, better features, and competitive pricing across every category.
Stay tuned to i-moto.my for more detailed reviews, first-look videos, and riding impressions of each model as they hit Malaysian showrooms!
