- Three categories of dealers have been introduced to serve the market
- Two types of aftersales service workshop to cater to customers throughout the nation
- Sales channel of more than 70 experienced sales and service dealerships nationwide and a vast network of spare part stockist ready to serve customers
Suzuki has officially announced Malaysia new brand custodian, Suzuki Malaysia Sdn Bhd, is now the sole and exclusive importer, distributor and assembler for Suzuki Motorcycles, ATV, Spare Parts and Accessories in Malaysia. and establishing a network of more than 70 experienced sales and service dealerships nationwide.
Marking a new era for the brand, and underlining a clear ambition to become a major player in Malaysia’s motorcycle market, the brand has simultaneously launched the 2021 generation of the GSX-R1000 and GSX -R1000R super sport; the iconic Katana; the GSX-S 750; V-STROM 650XT sport adventure tourer; and SV650 street bike.
Taking over from Suzuki Assemblers Malaysia, Suzuki Malaysia spearheaded by Group Executive Chairman – Encik Ahmad Faez bin Tan Sri Yahaya and led by Yang Berbahagia Dato’ Jeffrey Lim, the General Manager and Director. Together, the management team has more than 33 years’ experience in the motorcycle industry to support the Suzuki brand.
“This is an exciting new beginning for Suzuki. We are not just back, but we are here with an even bigger commitment, one that will not only offer customers the very latest and most advanced motorcycles Suzuki has to offer but to elevate their riding and ownership experience to an even higher level,” says Yang Berbahagia Dato’ Jeffrey Lim.
“We understand that many Suzuki fans were eagerly waiting for the launch of these new models. Suzuki Malaysia had plans to release the products earlier into the market but due to the unprecedented COVID-19 pandemic, we were unable to do so.
Finally, we have arrived today to kick start the Suzuki brand with six latest models and a complete array of over 70 experienced dealers and after sales network,” Yang Berbahagia Dato’ Jeffrey Lim explains.
“We understand that many Suzuki fans were eagerly waiting for the launch of these new models. Suzuki Malaysia had plans to release the products earlier into the market but due to the unprecedented COVID-19 pandemic, we were unable to do so.
Finally, we have arrived today to kick start the Suzuki brand with six latest models and a complete array of over 70 experienced dealers and after sales network,” Yang Berbahagia Dato’ Jeffrey Lim explains.
“Suzuki Malaysia will have three categories of dealers to serve the market but for the time being, we are commencing the business by selling the fully CBU models. We will be announcing a more exciting range of products soon,” Encik Ahmad Faez reveals.
To enhance the reach of our customers, Suzuki Malaysia Sdn Bhd has established 3 categories of dealer’s networks. It explains as below:
Suzuki Big Bike World
This is a Suzuki Exclusive Concept Shop and dealers under this category will have full fledge showrooms which display and sell a complete range of Suzuki motorcycles.
Under Suzuki Big Bike World, these Elite dealers are the cream of Suzuki dealership, which offer excellent customer service and proficient sales advisors who are experienced to furnish all aspects of the machines to the customers.
Suzuki Station Plus
This category of dealers are located strategically nationwide and they have the product knowledge to help customers in choosing the suitable Suzuki models that meeting their requirement and budget.
Suzuki Station Plus dealers will sell Suzuki models up to 800cc.
(Engine category is subject to review)
Suzuki Station
This category of dealers will have wider network coverage and serve the mass market.
The dealers will target budget-conscious customers who are looking for economical motorcycles for commuting purposes.
Suzuki Station dealers are selling Suzuki models up to 250cc.
Suzuki motorcycle owners will also be provided with two categories of aftersales support to ensure their machines will be in optimum condition. Apart from the usual maintenance service, these centres will also be able to handle warranty claims and product updates.
Suzuki Exclusive Service Centre
Dedicated to providing complete aftersales service to all Suzuki models, all Suzuki Exclusive Service Centres will be handled by experienced and well-trained Suzuki technicians in order to provide the best care for all Suzuki models.
The Centres are also well equipped with a complete facility, tools and equipment, all in a spacious and conducive Service Centre environment.
Suzuki Service Corner
Similar to Suzuki Exclusive Service Centres albeit at a smaller scale, the Suzuki Service Corner is targeted to ensure more accessibility by the customers at numerous locations.
Workshop under this category will have a portion of their existing service area to service Suzuki motorcycles, with competent technicians and well versed on the products.
“Our many years of experience in handling modern superbikes have not only allowed us to create a vast network of spare part stockists, but one that ensures our customers will be provided with only genuine spare parts at value for money.
We are rolling out the brand with a strong aftersales support which include the necessary network of spare part stockists throughout the nation,” Encik Ahmad Faez concludes.
Suzuki Malaysia Sdn Bhd headquarters is situated at Hicom Glenmarie Industrial Park in Shah Alam, Selangor, same location as Kawasaki Motors (Malaysia) Sdn Bhd.
Suzuki Malaysia Sdn Bhd will be reintroducing the brand with six latest models from its stable.
1. Suzuki GSX-R1000 – RM99,289.00
2. Suzuki GSX-R1000R – RM110,289.00
3. Suzuki Katana GSX-S 1000S – RM77,989.00
4. Suzuki GSX-S 750 – RM40,989.00
5. Suzuki V-Strom 650XT – RM37,989.00
6. Suzuki SV 650 – RM37,289.00
Prices are suggested retail prices, excluding insurance, road tax and registration fees. All Suzuki motorcycles come with a 2-year or 20,000km standard warranty (whichever comes first).
The above 6 models are available at Suzuki Big Bike World while Suzuki Station Plus will have GSX-S750, V-Strom 650XT and SV650.
For more information, log on to the website at www.suzuki.com.my
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